Ryan went with a hands-on approach by setting up a simple, yet successful abandoned cart recovery strategy that can be easily adopted by merchants who are looking to replicate Wonderdog’s success.

You can take a look at Ryan’s abandoned cart recovery strategy here,

1. First email reminder: A simple reminder to customers about their abandoned carts.
2. Second email: If the customers don’t complete their orders after sending the 1st email, they will get the second email with a fixed amount discount coupon that is generated by Retainful seamlessly. The discount coupon is served as an incentive to motivate customers to finish their purchase.
3. Third email: This email serves as a reminder to the discount coupon sent in the 2nd email. It creates a fear of missing out (FOMO) among the customers, otherwise, they will lose the fixed amount discount.

This strategy has helped them to recover a lot of abandoned carts and acquire new customers.

They also uses Retainful to send automated product review request emails after customers placed orders. They include a fixed amount discount coupon in the emails to encourage customers to submit reviews. The discount coupon helps in driving repeat purchases and increasing customer loyalty.

“I expect the business and recovered carts to grow further in the future with Retainful,” says Ryan. He is very optimistic about the future and believes that Retainful will continue to lead his business to success.